Demographic Breakdowns
Select a breakdown to explore the data in fullThe starkest generational divide in modern British politics. Greens lead 18-24s at 28%. Reform UK leads over-65s at 35%. Six age cohorts, full bar chart and analysis.
Men back Reform UK at 34%. Women back Reform at 22%, Labour at 21%, Greens at 18%. A 12-point gender gap in Reform support — one of the largest in UK polling history.
Degree holders split between Green (22%), Labour (22%) and Lib Dem (18%). Non-graduates back Reform at a dominant 36%. Education now rivals class as the key predictor of UK voting.
Leave voters back Reform at 44%. Remain voters split: Labour 24%, Lib Dem 22%, Green 20%. Brexit identity remains the most powerful single predictor of Reform UK support.
All Cross-Breaks: Summary Table
Voting intention % across all demographics, May 2026| Group | Labour | Reform | Con | LD | Green | Leader |
|---|---|---|---|---|---|---|
| Age | ||||||
| 18–24 | 22% | 8% | 9% | 14% | 28% | Green |
| 25–34 | 24% | 14% | 12% | 11% | 22% | Labour |
| 35–44 | 20% | 22% | 16% | 12% | 18% | Reform |
| 45–54 | 18% | 28% | 20% | 10% | 12% | Reform |
| 55–64 | 15% | 32% | 22% | 10% | 8% | Reform |
| 65+ | 14% | 35% | 28% | 9% | 5% | Reform |
| Gender | ||||||
| Women | 21% | 22% | 19% | 13% | 18% | Reform (narrow) |
| Men | 15% | 34% | 19% | 12% | 12% | Reform |
| Education | ||||||
| Degree | 22% | 14% | 16% | 18% | 22% | Green/Labour |
| No Degree | 17% | 36% | 20% | 10% | 10% | Reform |
| 2016 Vote | ||||||
| Leave (2016) | 14% | 44% | 22% | 2% | 2% | Reform |
| Remain (2016) | 24% | 10% | 14% | 22% | 20% | Labour |
Reform UK Support Across All Groups
How Reform UK polling varies by demographic, May 2026Key Insights from the Demographic Data
Reform UK: The Party of Older, Male, Non-Graduate Leavers
Reform UK’s demographics form a highly consistent profile. They top the poll among over-65s (35%), non-graduates (36%), men (34%) and Leave voters (44%). Conversely, they score only 8% among 18-24s, 14% among graduates and 10% among Remain voters. This tight demographic concentration creates both strength — high enthusiasm and turnout among their core — and a significant long-term vulnerability as the electorate changes.
The Greens: Capturing the Young, Graduate, Female Left
The Greens lead among 18-24s (28%), degree holders (tied Labour at 22%) and women (18%). They score only 5% among over-65s and 2% among Leave voters. The Green surge reflects genuine electoral coalition-building rather than a protest vote: their demographic base is younger, more educated and more climate-focused than Labour’s historic working-class coalition.
Labour: Squeezed from All Sides
Labour’s demographic position is uncomfortable. They have lost non-graduates to Reform (17% vs 36%), older voters to Reform (14% among 65+), and men to Reform (15%). Meanwhile they are squeezed among graduates and younger voters by the Greens. Only among women (21%), Remain voters (24%) and 25-34 year olds (24%) do they clearly lead a cohort. Labour’s path back to a majority requires winning back at least some of these lost demographic groups.
Conservatives: The Crossover Party
The Conservatives show unusual demographic consistency, scoring 14-22% across most groups. They lead no demographic outright but are the clear second choice among Leave voters (22%), over-65s (28%) and non-graduates (20%). Their survival as a major party depends on reabsorbing Reform defectors — predominantly their older, Leave-voting, non-graduate base.
Frequently Asked Questions
Which demographic group most strongly backs Reform UK?
Leave voters in 2016 are the single strongest Reform demographic at 44%, followed by non-graduates (36%), over-65s (35%) and men (34%). All four groups significantly overlap — older, male, non-graduate Leave voters are the core Reform electorate.
Which demographic most strongly backs the Greens?
The Greens lead among 18-24 year olds at 28%, degree holders (tied Labour at 22%), and women at 18%. They score as low as 5% among over-65s and 2% among Leave voters. Green support is concentrated among younger, university-educated, urban women.
What are the key political divides in UK polling?
In May 2026, the four dominant divides are: age (Greens/Labour among young vs Reform among old), education (degree holders back Green/Labour/LD, non-graduates back Reform), gender (men 34% Reform vs women 22%), and 2016 vote (Leave 44% Reform, Remain split Labour/LD/Green).